TL;DR: Ionut Nechifor, Resupply’s UI/UX designer, crafted the protocol’s visual identity and the iconic hippo mascot. His philosophy blends clarity, usability, and emotional connection, turning complex DeFi mechanics into approachable, intuitive interfaces. Drawing on traditional sketching, vector graphics, and game-inspired aesthetics, he emphasizes simplicity, trust, and storytelling in design. Currently, he’s developing Forma, a modular UI kit for Web3 designers, aiming to streamline professional UI creation with optional AI-powered features.

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